‘On a run rate basis, we’ll hit $1bn in US retail sales in the next couple of months’

“We​ serve less than 20% of US households, but we know that great tasting, natural foods are relevant to a lot more than 20% of the population,” adds Stokes, who joined Mars in June 2019, moved to KIND (as chief growth officer) in spring 2021, and took the helm of its North American business in … Read more

Cacao-free chocolate alternative mimics the real thing, with 80% fewer CO2 emissions

Chocolate is one of the most consumed food products on the planet. Estimated to reach a total market size of $180bn by 2025, according to ResearchAndMarkets, chocolate is big business. But the chocolate industry has a ‘truly dark side’, according to London-based start-up WNWN (pronounced ‘win-win’) Food Labs. “People don’t really know about the problems … Read more

‘This is a landmark moment but there is more to come’

The Cocoa Supplement and Multivitamin Outcomes Study (COSMOS) was a five-year undertaking by scientists at the Brigham and Women’s Hospital in the US, with support from Mars Inc’s nutrition division, Mars Edge. It is noteworthy for both its scale and scope. Building on a growing body of evidence pointing to the benefits of flavanols on … Read more

Impulse purchases evolve to meet new consumer demands, shopping habits post COVID

Once limited mostly to individually-wrapped items corralled by the checkout stand to be consumed within seconds of leaving the store or on-go, impulse purchases today are more likely to be sharing sizes and larger multi- or variety-packs – reflecting the Shift to working and snacking at home, and the desire to balance the demands of … Read more

‘I think COVID shocked our systems in a lot of ways’

“I think COVID shocked our systems in a lot of ways,”​ said Wolf, who noted how as consumers spent more time at home, they tended to seek out familiar comfort foods leading to a spike in sales in Mondelēz’s core business of cookies and crackers. But the tide is shifting towards discovery of new brands … Read more

‘This is how supply chains need to be’

The cocoa sector faces several sustainability challenges, not least that many smallholder farmers struggle to earn a living wage. According to data from Wageningen University & Research, 75% of smallholder cocoa farmers in Ghana and Ivory Coast – where 70% of the world’s cocoa is produced – are earning well below the living income benchmark. … Read more